Parmigiani Fleurier SA

November 7, 2023

What’s in a (Watch) Name?

Brands have taken their names from people, places and unusual things. All watches tell time, and some do a whole lot more. But the name of […]
July 23, 2023

Form Watches Can Be Fruit, Fauna or Almost Anything at All

The industry term for such fanciful timepieces is form watches, and their origin story stretches back at least 500 years. It’s a bracelet! It’s a brooch! […]
June 15, 2023

Calendar Watches Can Tell You a Lot About a Culture

Religion, politics, war and, in particular, the position of the sun and the moon can figure into the design of these complex timekeepers. A watch can […]
June 15, 2023

WatchTime New York Readies Its Next Fair

Organizers say the event’s focus on watch lovers, and their ability to connect directly with watch creators, will continue to attract visitors. Watches and Wonders Geneva […]
April 3, 2023

Swiss Watch Leaders Are Eager to Make Up for Lost Time in China

Brands seem determined to make the most of the bounce in luxury spending that they have anticipated since Beijing ended its zero-Covid policy. After three years […]
November 17, 2017

Putting a Bugatti on Your Wrist

Advertisement A sports car on the wrist? To hear the maker of the new Parmigiani Fleurier Bugatti Type 390 tell it, that was his goal in […]